Farrow Partners and Mass Timber Group were pursuing funding for groundbreaking neuroscience-based research exploring the positive health benefits of wood-based construction—a compelling but complex story that needed to resonate with investors and stakeholders unfamiliar with the science. We led the design and strategy for their pitch deck, distilling dense research concepts into a clear, visually engaging narrative that communicated both the innovation and the market opportunity. The final deck balanced scientific credibility with persuasive storytelling, helping the team secure the funding needed to advance their research and position mass timber at the intersection of sustainable building and human wellness.